For the last 18 months, I’ve been working closely with Australia’s leading eLearning provider Workstar to help communicate their message through a series of blogs.

Here’s one of the latest I’ve written on the topic of developing the all-important art of empathy. This skill is crucial, especially for businesses that prioritise customer service. And as we all know, that should be every business, especially since it’s seven times more expensive to acquire a new customer than it is to keep an existing one.

If you want to learn about empathy, take a read here: 

Michael from Tea or Copy. 

I specialise in writing blogs for various companies, including Australia’s leading eLearning provider, Workstar.

Blogs help companies engage with their audiences, educate their readers and also increase their websites’ Search Engine Optimisation. If you’ve got something to say, say it!

Here’s the latest Workstar blog: http://www.workstar.com.au/blog/combatting-the-epidemic-of-disengagement-within-your-indirect-sales-force

Michael from Tea Or Copy


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Blogs are a fantastic way to engage with your customers, educate new visitors, and to boost your all-important SEO.

I have recently written an almighty 3,000 word blog for Dennis Family Homes on the 21 mistakes to avoid when devising the floor plan of your new home. Who knew that building a new home could present so many variables, and so many outcomes!

Look out for it on the Dennis Family Homes website shortly…

Michael from Tea Or Copy

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Blogs are an excellent way to educate your readers about what you do, to drive traffic to your website, boost your SEO, develop better customer relationships and position yourself as an industry leader.

As a leading Sydney copywriter, Michael Wilton from Tea Or Copy has been busy writing blogs for Australia’s award-winning eLearning provider Workstar. Check out their website www.workstar.com.au and there, you can also read some of the blogs we’ve been working on, including the latest on integrating gamification into the workplace.

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We’d love to talk you through the way we will deliver your message crisply and concisely. We’ll bring the tea. And, of course, the copy.

Contact Michael at Tea Or Copy on 0413 244 102
Or email us at hello@teaorcopy.com


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